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Showing posts from August, 2017

Top 75 interview questions and answers

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Top 75 interview questions and answers from jobinterview247

6 job search tips from the pros to help get you hired

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Here are a few job hunting tips from the experts. Justin Sullivan/Getty Images -   A   A   + Listen Looking through job postings and applying for work can be draining – especially when you don’t hear back from anyone who’s hiring. Don’t despair, though. We talked to a few experts who shared their best practices to land meaningful employment. And there are definitely things job-seekers could improve on. For starters, Canadians seem to have a hard time selling themselves. A  LinkedIn  survey released this week revealed: More than half (53%) of Canadian respondents said it feels like they’re bragging if they talk about their professional successes. Only 29% feel proud to share them (compared to 40% of Americans). Women find it more challenging than men. Fifty-five per cent of those surveyed rather discuss their colleagues’ achievements over their own. This brings us to tip number one. 1. Embrace the humblebrag “If you’re having a hard time figuring out what makes you a great candidate, th

4 Strategies to Turn Your Mistakes, Failures, and Negatives into Effective Marketing Messages

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What if everyone finds out you’re not perfect? What if your customers learn about everything that’s  wrong  with you and your business? Your every past mistake, every public misstep, every business failure? Will they abandon you? That’s a scary thought. And it’s a real possibility. Everywhere we look, we see customers deserting the brands they used to trust and going to competitors, because those brands made a misstep. Or a series of missteps. Understandably, many business owners want to protect themselves. So they only reveal things that make them look good. It is the best policy? We disagree. In today’s post, we want to talk about how being  open  about mistakes, failures, and all manner of negative things about your brand can actually help your image, not hurt it. We’ll cover 4 strategies for turning  anything  negative – as long as it’s legal and well-intentioned – into high-octane marketing fuel for your business. And we’ll do it with lots of examples. Sounds good? Then let’s dig

6 Different Pricing Strategies: Which Is Right for Your Business?

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It’s no secret that small businesses play a vital role in the US economy. However, most non-employer small businesses average just $44,000 a year in annual revenue, with many of these companies earning $25,000 or less. While various factors can affect a business’ revenue potential, one of the most important is the pricing strategy utilized by its owners. Good pricing strategy helps you determine the price point at which you can maximize profits on sales of your products or services. When setting prices, a business owner needs to consider a wide range of factors including production and distribution costs, competitor offerings, positioning strategies and the business’ target customer base. While customers won’t purchase goods that are priced too high, your company won’t succeed if it prices goods too low to cover all of the business’ costs. Along with product, place and promotion, price can have a profound effect on the success of your small business. Here are some of the various strate